The Trend Toward Genderless Jobs
Did you know that there is a 60 percent chance your pet’s veterinarian will be a woman and a more than 20 percent chance the chef or head cook in the restaurant you frequent might be one as well? According to the U.S. Department of Labor, it’s less likely a rocket scientist (6.1 percent) or rancher (17.5 percent) will be a woman. As more women outpace men in terms of bachelor’s degrees (35 percent of females ages 25-29 obtain bachelor’s degrees and 27 percent of males) and advanced degrees (six in ten holders of advanced degrees are female), those percentages may rise too.
Born of the belief that with love, education and community support, all babies have the potential to grow into productive adults and achieve career success, Baby Potential offers onesies and t-shirts embroidered with a choice of 12 silk-screened career patches including, Rocket Scientist, Veterinarian, Rancher, Chef and, of course where all of America gets a say, President. The products are gender-neutral and available in six bright, contemporary colors with a modern and sophisticated design.
Featuring classic styling and tailoring, they are made of 100 percent fine cotton, combed for softness and comfort, and are durable and won’t fade or shrink.
“We really wanted to communicate that every baby has the potential to be whatever he or she wants to be,” said founder Dacia Napier, a San Antonio radiologist and mother of two.
Baby Potential onesies and toddler wear are purchases everyone can feel good about. The company donates ten percent of sales to community outreach and educational programs and also has a partnership with the Family Service Association (FSA) of San Antonio to support local women. Through this partnership, Baby Potential established the “Sew Circle,” a
group of ten women who were trained and had classes to teach them how to hand-embroider the garments for custom orders. This opportunity allows the women to work from home and earn extra income.
Baby Potential Artist 2 Piece Set-
Baby Potential products are available on Target.com and at select retailers and babypotential.com  Specialty orders can also be made online. Apparel and sets start at approximately $15 and are available for infants and toddlers in sizes 0-4T (4 years old). Visit www.babypotential.com , the blog, “Starthere Grow Far” at http://babypotential.typepad.com/
