The Trend Toward Genderless Jobs
Did you know that there is a 60Â percent chance your pet’s veterinarian will be a woman and a more thanÂ 20 percent chance the chef or head cook in the restaurant you frequentÂ might be one as well? According to the U.S. Department of Labor, it’sÂ less likely a rocket scientist (6.1 percent) or rancher (17.5 percent)Â will be a woman. As more women outpace men in terms of bachelor’sÂ degrees (35 percent of females ages 25-29 obtain bachelor’s degrees andÂ 27 percent of males) and advanced degrees (six in ten holders ofÂ advanced degrees are female), those percentages may rise too.
Born of the belief that with love, education and community support, allÂ babies have the potential to grow into productive adults and achieveÂ career success, Baby PotentialÂ offers onesies and t-shirts embroidered with a choice ofÂ 12 silk-screened career patches including, Rocket Scientist,Â Veterinarian, Rancher, Chef and, of course where all of America gets aÂ say, President. The products are gender-neutral and available in sixÂ bright, contemporary colors with a modern and sophisticated design.
Featuring classic styling and tailoring, they are made of 100 percentÂ fine cotton, combed for softness and comfort, and are durable and won’tÂ fade or shrink.
“We really wanted to communicate that every baby has the potential to beÂ whatever he or she wants to be,” said founder Dacia Napier, a SanÂ Antonio radiologist and mother of two.
Baby PotentialÂ onesies and toddler wear are purchases everyone can feelÂ good about. The company donates ten percent of sales to communityÂ outreach and educational programs and also has a partnership with theÂ Family Service Association (FSA) of San Antonio to support local women.Â Through this partnership, Baby Potential established the “Sew Circle,” a
group of ten women who were trained and had classes to teach them how toÂ hand-embroiderÂ the garments for custom orders. This opportunity allows the women toÂ work from home and earn extra income.
Baby Potential products are available on Target.comÂ and at select retailers and babypotential.comÂ Â Specialty orders can also be madeÂ online. Apparel and sets start at approximately $15 and are availableÂ for infants and toddlers in sizes 0-4T (4 years old). VisitÂ www.babypotential.com , the blog, “Starthere Grow Far” at http://babypotential.typepad.com/